AI Insights · Timothy · January 2022
Top 5 Drawing & Coloring Apps on iOS in Nigeria Q4 2021
In Q4 2021, the top 5 drawing and coloring apps on iOS in Nigeria saw varied performance in terms of weekly downloads, revenue, and active users, according to Sensor Tower.
Throughout Q4 2021, the top 5 drawing and coloring apps on iOS in Nigeria displayed diverse trends in weekly downloads, revenue, and active users. Here's a closer look at each app's performance:
Coloring Book for Me experienced a steady increase in weekly downloads starting from 51 in late September, peaking at 122 in the week of December 20. Weekly active users followed a similar trend, rising from 53 to 159 over the same period. Revenue saw fluctuations, starting at $55 and peaking at $79 in early October before ending the quarter at $48.
Color by Number：Coloring Games from Wildlife Studios saw a notable rise in weekly downloads from 34 in late September to 157 in the last week of December. Active users grew significantly, starting at 182 and reaching 341 by the end of December. Revenue, however, showed a declining trend, peaking at $69 in late October and finishing at $18 in the last week of December.
Adult Coloring Book - Pigment had a moderate performance with weekly downloads fluctuating between 7 and 42 in October, and slightly stabilizing towards the end of the quarter. Active users hovered around 50-70 for most of the quarter, peaking at 81 in mid-October. Revenue saw minor fluctuations, ranging from $25 to $64, ending the quarter at $35.
Colorfy: Coloring Book Games also from Wildlife Studios, showed strong weekly download numbers, starting at 115 and peaking at 139 in mid-December. Active users were robust throughout the quarter, starting at 404 and peaking at 444 in mid-December. Revenue fluctuated but saw a peak of $66 in the final week of December.
Finally, COLOR - Coloring Book demonstrated impressive growth in weekly downloads, starting at 22 and reaching a high of 376 in early December. Active users showed significant growth, beginning at 718 and peaking at 1413 in early December. Revenue also saw an increase, peaking at $96 in the week of December 20, before settling at $71 in the final week.
For more detailed insights and data, visit Sensor Tower.
